The Dark Knight Rises has been in full on marketing mode this week, with plenty of banners, posters, and even TV spots galore. One of the best pieces to come out happened to be the Catwoman-centric commercial that ended with quite a sly and comedic look at the character. Now, it seems the marketing has one last surprise, as viral marketing within the official website has led to an all-new poster that focuses on Anne Hathaway’s character.

Batman-News was tipped off by a reader that when you scan a QR code at the bottom of one of the posters released the other day, you’re lead to an all-new poster that focuses on Catwoman’s deadly heels, along with plenty inserts of the bat logo in both her footwear and a lovely little addition at the bottom near the film’s title.

Warner Bros. Pictures’ and Legendary Pictures’ “The Dark Knight Rises” is the epic conclusion to filmmaker Christopher Nolan’s Batman trilogy. The screenplay is written by Christopher Nolan and Jonathan Nolan, story by Christopher Nolan & David S. Goyer. The film is produced by Emma Thomas, Christopher Nolan and Charles Roven, who previously teamed on “Batman Begins” and the record-breaking blockbuster “The Dark Knight.” The executive producers are Benjamin Melniker, Michael E. Uslan, Kevin De La Noy and Thomas Tull, with Jordan Goldberg serving as co-producer. The film is based upon characters appearing in comic books published by DC Comics. Batman was created by Bob Kane.

Starring Christian Bale, Tom Hardy, Anne Hathaway, Michael Caine, Morgan Freeman, Gordon-Levitt, Nestor Carbonell, Liam Neeson, Marion Cotillard, Joey King, and directed by Christopher Nolan, The Dark Knight Rises ascends into theaters on July 20th.

Click the poster below for a hi-res version: